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World Series Game 7 Captures 51 Million Audience Members In the US, Canadian and Japan Markets.

The thrilling 11-inning contest that saw the Dodgers defeat the Blue Jays by one run drew a combined 51 million viewers across the US, Canada, and Japan territories. MLB stated this represents the highest-rated Fall Classic finale since the 1991 edition contest between the Minnesota Twins and Atlanta Braves.

Television Viewership Breakdown

Last Saturday’s memorable game averaged over 27 million audience members on Fox Sports channels, Fox Deportes and Fox’s streaming platforms. Per ratings data, it was the second most-watched program of the previous week.

It additionally stands as the top-rated Fall Classic game since the 2017 Game 7 involving the Dodgers and Houston Astros, which averaged 29.07 million. This represents a sixteen percent improvement compared to the last Game 7 between the Nationals and Astros, which drew 23.19 million viewers.

In the Nielsen ratings, Game 6 placed fourth, Game 4 ranked 7th, Game 5 came in eighth, and Game 3 landed in 13th position.

Global Audience Numbers

In the Canadian market, the climactic game drew over 11 million viewers on Sportsnet and the French-language TVA Sports. This made it the highest-rated English broadcast in Canada after the 2010 edition Winter Olympics.

In the Japanese market, where the final game began at 9 p.m. in the local time zone, it attracted 12 million. This came after last Friday’s Game 6 – where World Series Most Valuable Player Yoshinobu Yamamoto gave up one run in six innings – averaged 13.1 million viewers, making it the most-watched Fall Classic game on a sole broadcaster in Japan.

Series Averages and Patterns

The entire seven-match series recorded 15.71 million viewers on the Fox network, a 2% increase from last year’s Dodgers versus Yankees matchup. This represents the first time after 2015 and 2016 that the World Series has recorded audience growth for two consecutive years.

Including the Game 1 telecast on Univision, the total American average was over 16 million. The overall World Series viewership in the Japanese market was 9.7 million and 8.1M in Canada.

The full MLB Postseason on Fox, FS1 and FS2 recorded 8.09M viewers, an eight percent increase over last year and Fox’s best postseason performance after 2017.

MLB announced that the Fall Classic was televised in over 200 countries and territories by 44 broadcasting partners in 16 various languages.

FH
By

Fernando Holmes

A seasoned IT consultant with over 15 years of experience in enterprise technology solutions and digital transformation strategies.

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