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The musician gives his £25k prize Mercury Prize to small concert halls

The singer holding Mercury Prize in Newcastle
Sam Fender won the prestigious award in October in his hometown

The artist has donated the complete sum of his £25k award prize money to the trust for venues, which works to protect the United Kingdom's grassroots live music spots.

He was presented with the prize on mid-October as his latest record People Watching was chosen as the outstanding release of the past year.

The musician has chosen to give the cash to the Music Venues Trust, in recognition of the essential function local spots fulfilled in his initial steps.

"As an artist would not have achieved my current career if it wasn't for all the gigs I did around the area, and beyond, when I was just getting going," remarked the artist. "These venues are legendary, but they are facing challenges."

From early 2023 onward, over 150 of these locations have ceased operations – about one-sixth of the whole industry in the UK.

Over the past year, top acts such as the band Pulp, Coldplay, Katy Perry and Ed Sheeran have all backed the trust in its efforts to support the industry, by applying a modest fee to their admission fees, which benefits independent venues.

Sam Fender also took part, collecting in excess of £100,000 on his live tour to support thirty-eight small stages across England, Scotland, and Wales.

The donation supported spaces that were dealing with potential shutdown due to issues stemming from floods, blazes and bereavements, as well as licensing issues, conflicts and neighbor objections.

Additional spaces obtained monetary aid in upgrading amenities and technical equipment that directly benefitted performers and audiences.

"The idea that revenue from shows in big venues backs the smaller venues, where it begins for performers like me, is just common sense," Fender has said.

The band Pulp performing
They are among the artists who donated their Mercury Prize prize money to good causes

He is far from the only musician to contribute his honor winnings to worthy causes.

In the band won the prize in the year 1996 for their record their work, lead singer Jarvis Cocker announced that the group would give their winnings to the non-profit War Child.

That year, artist she split her award across several charities, including the NSPCC and a charity for Sickle Cell.

"Additionally, I donated a £1,000 to Highgate Newtown, to their gymnastics class, because I practiced gymnastics when I was a child and they required new equipment," Ms Dynamite explained to the media.

In recent years, the band donated their funds to the youth organization that supported their group, in addition to other local music groups.

And 1994 winners they donated their prize to a multiple sclerosis charity after a close contact was found to have the illness.

"The victory was sufficient," said artist Heather Small. "The money was the bonus but we could do without the cherry, because we had the main prize. So our winning impacted somebody else's life."

Last week, the trust shared it had rescued two small stages in south-east England, by transferring them to community ownership.

One venue in that area and the second in the city were purchased under the public acquisition program, which is funded by a national body and enthusiasts who buy "shares" in the venues.

FH
By

Fernando Holmes

A seasoned IT consultant with over 15 years of experience in enterprise technology solutions and digital transformation strategies.

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